Program Application

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Conversion action Online purchase with processed valid payment
Cookie days 30 day(s)
Commission type Percent of Sale
Base commission 20.00%
Why should I join the SOMM Blinders Affiliate program?
When we created the SOMM films we fell in love with blind wine tasting, and we wanted a way to make it simpler for anyone who enjoys wine. Introducing, SOMM Blinders Game. A card game perfect for someone tasting their first glass of wine, a professional wine drinker, or anyone in between. No prior knowledge is necessary and it's the perfect way to spice up your wine & cheese night at home, or the perfect study break when you're learning about wine. We want more people to know about this game because everyone who plays it loves it, and we want more people to fall in love with it. Plus! Any SOMM Blinders Game deck sales that come from your link earns you some generous commission. Please note that we only offer commission on the sales of Blinders decks, and not the other merchandise on the website.

How can I see my sales?
You'll be sent a welcome email after you register which will contain a link to login to your account. Your account will show all sales that have come in through your link, your commission and payment status and some marketing collateral you can use to promote our products.

How will I get paid? 
Commission off of any sales made will be paid to your PayPal account at the end of each month, once you've hit the $21.00 threshold. Please make sure to include the correct email address connected to your PayPal account to ensure you get paid out each month. Without this, we cannot make payments to you - if you don't have Paypal, please send us an email at [email protected]. We also have the option of offering gift cards to our store at, just let us know if you'd prefer to be paid this way! 

What if I make a sale and it doesn’t show up? 
It takes about 1-2 business days for a sale to show up on your account. A sale will also only be credited to you if you make sure that the person shopping clicked your link to visit the website. If it’s still not working, please email [email protected] with a screenshot of the checkout screen and we can fix any errors. 

How can I tell people to use my link and buy SOMM Blinders Game? 
- Add your shortened personal link (in your account) to the bio section of all your social accounts and make sure to tell people that they'll get a discount using your link/code.
- Post to your social accounts when you're playing SOMM Blinders Game.

Got more questions? Email [email protected]!

Below are the terms and conditions of our Affiliate Program (the “Program”) related to SOMM Blinders Game (owned by SOMM TV). The Program is being managed by Refersion, our affiliate marketing platform to facilitate relationships with our affiliates and to provide tracking, reporting, and management of commission payments. Acceptance of terms and conditions of this Agreement by participation in the Program creates a binding legal agreement between SOMM TV (now referred to as “we” and “us”) and you (the participant in the program, or “participant”). "Our Website” refers to the web site operated by SOMM TV located at


The purpose of the Program is to promote the sale of products offered on our Website. You must submit an application through the Program Registration Page and provide true, accurate and current information. We have the right to accept or reject your application at our discretion. If your application is accepted, we have the right to end your participation in the Program at any time if your website, social media platforms or any other platforms where you may be present promotes:

  1. Discrimation based on race, sex, religion, nationality, disability, sexual orientation, or age

  2. Violence, hate, illegal activities, harassment or display sexually explicit materials; 

  3. Or otherwise violates our intellectual property rights or those of others.

Participation in Program

We will provide unique links to each Participant to ensure accurate tracking, reporting and accrual of commissions. You must ensure that whenever you link to our Website you use that unique link. In order for you to be eligible for a commission on any purchase (including future purchases by a repeat customer within 30 days), the customer must access our Website using your link and complete the purchase with your discount code included. We are not responsible for any failure by you to use Program Links. Because of the difficulty verifying other purchases by customers you refer to us, we will not pay commissions unless you use Program Links.

When promoting your link and SOMM Blinders you:

  • Must comply with all applicable laws and regulations;

  • Are responsible for creating and editing the content you want to use to promote outside of what we have provided for you;

  • Must not use SOMM Blinders to promote discrimation based on race, sex, religion, nationality, disability, sexual orientation, or age, violence, hate, illegal activities, harassment or display sexually explicit materials; or otherwise violates our intellectual property rights or those of others;

  • Must not promote SOMM Blinders on any website, media, social media or electronic presence that may be considered pornographic, offensive or discriminate 

  • It is understood and agreed that you are not considered an agent or employee of SOMM TV (or any of its affiliates or related entities), and shall have no authority to bind SOMM TV (or its affiliates or related entities) by contract or otherwise;

  • Must not make any derogatory statements about SOMM TV and SOMM Blinders products;

  • Must not resell or distribute any SOMM TV and/or SOMM Blinders products, including those received for free or as gifts;

  • Promote SOMM TV and/or SOMM Blinders products, the brand, or the Program via paid search engine keywords or Adwords


We may provide you with product images, graphics, logos and other content (“Content”) through the your Refersion account with us. We may make available to you a small graphic image that identifies your website as a Program affiliate. This image may be displayed on your website. We may modify the image from time to time. In addition, we encourage you to include a legend that identifies you as a SOMM Blinders affiliate on the homepage of your website that links to the home page of our Website.

Any content that we provide to you is the property of SOMM TV or its content suppliers and is protected by United States and international copyright laws. We grant you a limited, nonexclusive, full paid, revocable right to use the Content solely for purposes of your participation in the Program. You may not sublicense any Content to any other person or party. Content cannot be used in any form other than the form provided by us. We reserve all of our rights in the Content. You may not: (a) alter, modify or change any Content or create any derivative Content; (b) use Content in any form other than that provided by us; (c) remove any code or identifying information from any Content; or (d) inactivate a link associated with any Content or cause the Content to link to a destination other than our Website.

You shall not purchase or register domain names that include any variations of SOMM TV or SOMM Blinders. Furthermore, you shall not purchase or bid on search engine keywords, AdWords, search terms, or other identifying terms (whether for use in a search engine, portal, sponsored advertising service or other search or referral service) that include any variations of SOMM TV or SOMM Blinders. You may not alter any graphics containing our logo in any manner, e.g. the proportion, color or font. You may not display our logo or use our name in any manner that implies sponsorship, endorsement by us other than of your  involvement in the Program. You may not use our logo to disparage our company, our products or services, or in a manner which, in our reasonable judgment, may diminish or otherwise damage our brand.

You may not misrepresent SOMM TV brands including our URL, logos, trademarks and trade names, or misrepresent that either you or your website are operated by us.

If we determine that you have violated any of the foregoing restrictions, we may (without limiting any other rights or remedies available to us) withhold any commission otherwise payable to you under this Agreement and/or terminate this Agreement. If we are required to enforce any of the foregoing restrictions, you will be obligated to reimburse us for any attorneys' fees and expenses we may incur.

Additional Program Restrictions

Be courteous and polite when you are promoting SOMM Blinders. Any affiliate using 

illegal or unethical marketing methods or spam will be immediately terminated from the Program. You agree to the following restrictions: 

  1. You must follow common search engine guidelines, such as: (1) your display URL must match the ultimate actual destination URL; (2) you may not frame our website as a landing page; and (3) you may not create "redirects" or "jump pages" that immediately direct to our website. 

  2. You may not engage in any conduct that violates any privacy or data protection law of any jurisdiction.

  3. You may not enable any sales that are not in good faith, such as using any device, public coupon site, program, robot, Iframe, hidden frame or redirect. 

  4. You may not use any device or technology that will replace, intercept, interfere, hinder, disrupt or otherwise alter in any manner a Web user's access, view or usage of, our Website or of any affiliate of ours in a manner that causes or otherwise results in a different experience from what was otherwise intended by our affiliate.

  5. You may not use any device or technology that will block, alter, direct, redirect, substitute, insert, or otherwise intercept or interfere in any manner with any click through or other traffic-based transaction that originated from the website of any affiliate of ours with the result of reducing any compensation or other payment earned by or owing to such affiliate. 

  6. You may not issue or post any press release or other broad-based communication regarding your participation in the Program unless you receive our prior written consent.

  7. You may promote your website via mailings to recipients who are customers or subscribers to your website's services, provided that the recipients have the option to remove themselves from future mailings and that you otherwise comply with all applicable laws of your jurisdiction. Further, you may promote your website via newsgroup postings to newsgroups that welcome commercial messages.

  8. You may promote your affiliate store on social media platforms provided that you use the correct and appropriate name and brand likeness. This includes the following: 

    1. Correct spelling and capitalization of our brand's name - SOMM Blinders;

    2. When tagging us in social media posts, you must utilize our correct handle which is: @BlindersGame; and

    3. You are not required to include our hashtags but if you do, ensure that you use the correct form: #SOMMBlinders and #BlindersGame

  9. We do not permit any promoters of coupons or other discounts to join the Program. No commissions shall be payable to any such parties. The Program is void where prohibited.

We reserve the right to modify these rules at any time. If we determine that you have violated any of the foregoing restrictions, we may withhold any commission otherwise payable to you under this Agreement and/or terminate this Agreement. If we are required to enforce any of the foregoing restrictions, you will be obligated to reimburse us for any attorneys' fees or expenses that we may incur. 

Order Processing 

We will process all product orders that come through our website. We will prepare order forms, process payments, cancellations and returns, and handle customer service. We reserve the right to reject orders that do not comply with any requirements that we may establish. Through Refersion, we will track sales made to customers who purchase products using Program Links and will make available to you reports summarizing this sales activity. You will not receive any of our individual customer information.  


You will be eligible to earn affiliate payments based on sales through your Program Link dependent on your affiliate program with us. For a sale to be eligible for payments, the customer must follow your Program Link to our Website, select and purchase the product on our website, accept delivery of the product at the shipping destination, and remit full payment to us. No affiliate payments will be paid if the visitor cannot be tracked by our system. If a product that generated commissions is returned by the customer, we will deduct the corresponding commission from your next commission payment. All commission related data under the Program is collected, calculated and managed by Refersion, our affiliate marketing platform, and its data will be the only valid basis used for determining commissions.

Length of Cookie Period

Our Program uses a 30 day cookie purchase period. This means that if a visitor to your website clicks through a Program Link to our Website, you will be eligible for commissions related to purchases made by your visitor within 30 days of its click on the Program Link on your website. In the event that a customer uses one person’s Program Link and another person’s Discount Code, we will split the commission between the two affiliates. We may change the length of our cookie period from time to time. 

Commission Payments

No commissions will be paid to you until you have accrued affiliate payments of at least $21.00 (USD). Any money held in your account will not collect interest. After commission has accrued at least $21.00 (USD), commission will be paid out and then paid on a quarterly basis. 30 days following the end of each quarter, we will pay commissions to you through PayPal or we may give you a gift card at your option. You authorize us to share with PayPal such information and other transaction information necessary for our use of the payment processing services provided by PayPal. Unless you notify us of a discrepancy in your commission payments within six (6) months from the date of the applicable payment, such payment shall be deemed accepted and no protest shall be allowed.  

If a product that generated commissions is returned by the customer, we will deduct the corresponding commission from your next commission payment. 

Affiliate accounts that are “abandoned” will be removed from the Program if their balance is less than $21.00 (USD). An abandoned account is any account that has not been logged into for a period of one (1) year without any transactions having been posted to that account. 


The term of this Agreement will begin upon our acceptance of your Program Application and will end when terminated by either party. Either you or we may terminate this Agreement at any time, with or without cause, by giving the other party written notice of termination. Upon the termination of this Agreement, you will immediately cease use of, and remove from your website, all Program Links, the Content, all of our Marks, and all other materials provided by us in connection with the Program. You are only eligible to earn commissions during the term of this Agreement, and commissions earned through the date of termination will remain. We may withhold your final payment for a reasonable time to ensure that the correct amount is paid.

You hereby agree to indemnify and hold harmless SOMM TV and its subsidiaries and affiliates, and their directors, officers, employees, agents, and shareholders against any and all claims, actions, demands, liabilities, losses, damages, judgments, settlements, costs, and expenses (including reasonable attorneys' fees) (collectively, the "Losses") insofar as such Losses arise out of or are based on (a) any claim that your use of any trademark or other intellectual property infringes on any other trademark or intellectual property belonging to any third party, (b) any breach of a representation, warranty, covenant or agreement made by you in this Agreement, or (c) any claim related to your website, including, without limitation, any content that resides on your website but that was not provided by us.  


We may modify any provision of this Agreement at any time by posting a change notice or a new agreement on our Website. We may also announce changes to the terms of this Agreement by email. If any modification is unacceptable to you, your only recourse is to terminate this Agreement. Your continued participation in the Program following our posting of a change notice or new agreement on our Website will constitute your acceptance of the change. 

Updated on: 2-Dec-2020
Contact: [email protected]
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from (the “Site”). 

Personal information we collect 
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”. 

We collect Device Information using the following technologies: 
“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit
“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. 
“Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. 

Additionally when you make a purchase or attempt to make a purchase through the Site, or sign up through one of our forms, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”. 

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information. 

How do we use your personal information? 
We use your personal information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this personal information to: 
Communicate with you, either directly or through one of our partners, including for customer service and for marketing and promotional purposes; 
Optimize our website; 
Understand and analyze how you use our website; 
Screen our orders for potential risk or fraud; and 
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. 

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). 

Sharing your personal Information 
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store - you can read more about how Shopify uses your Personal Information here: We use Shipbob to fulfil our orders - you can read more about how Shipbob uses your Personal Information here: We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: You can also opt-out of Google Analytics here:

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. 

Google - Third-Party Vendor
Google is a third-party vendor on our Site and we use Google Analytics to track analytics, as well as use their Google Analytics Advertising Features including Google Adwords and Demographics and Interests reporting. Google uses its own cookies to track user behavior and to serve ads to our site visitors based on that behavior. Visitors can read about Google’s privacy policy here:

Facebook Pixel - Third-Party Vendor
The Site uses Facebook Pixel as part of our Facebook Advertising so that we can follow the actions taken by users on our website after clicking on a Facebook Ad. We can then measure the effectiveness of our Ad campaigns and tailor accordingly. Visitors can read more about Facebook’s Privacy Policy here:

Behavioural advertising 
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:

Do not track 
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. 

Your rights 
You have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. 

Additionally, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. 

Data retention 
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. 

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will notify you if we amend this Privacy Policy, by contacting you through the contact details you have provided to us. Any amended Privacy Policy is effective once we notify you of the change.

The Site is not intended for individuals under the age of 21. 

Contact us 
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at [email protected]

Last update: 6 November 2020